List only what you own
You must hold clear rights to the business, its domains, codebase, accounts and content, and be able to transfer them. Listings for assets you do not control are removed.
Report figures honestly
Financial and traffic figures must be trailing actuals, not projections. Label estimates clearly. Numbers you type are shown as Seller Provided until a connected source or reviewer upgrades them.
Disclose material risks
Platform dependency, concentrated customers, expiring contracts, pending disputes and declining trends belong in the listing. Buyers discover them anyway; disclosing early builds trust and speeds up deals.
Verification and review
Standard listings become eligible for publication once verification is complete. Plus and Premium listings additionally go through human review, which can approve, request changes or reject a listing with reasons.
Respond to buyers
Reply to inquiries within a few business days, keep conversations on-platform while you negotiate terms, and update or pause your listing once a deal is agreed.
Prohibited listings
No fabricated metrics, cloned content, adult or illegal material, accounts that breach a third-party platform's terms, or businesses whose primary value comes from manipulated traffic.